Work — Hadeej'Art · Fashion, online shop
Taking a brand abroad without losing its identity.
Stylish, authentically African pieces, readable in three languages and available to buy in three currencies.
Screenshots from October 29, 2026.
Context
Hadeej'Art offers trousers, dresses, kimonos, jumpsuits and sets. The shop is designed to be read in French, English and Wolof, and to show its prices in CFA francs, euros or dollars.
The challenge
Opening the shop to several languages and currencies without making it generic: keeping the brand's colours, patterns and tone, whatever language is chosen.
Our contribution
Design and development of the shop and its administration, launch at hadeejart.store.
The decisions that held the project together.
01
Identity before interface
Terracotta, pattern ribbons, characterful type: the shop takes up the codes of the logo rather than an e-commerce template.
02
Prices entered, never converted
Each price is entered in its currency. No automatic conversion: if a currency is missing, the shop shows the FCFA price with an explicit note rather than an invented rate.
03
Language independent from currency
A customer can read in English and pay in CFA francs: the two choices are remembered separately.
04
A translation that never breaks the page
Content is entered in French; when a translation is missing, the shop falls back to French rather than showing a blank.
05
An order that ends where the customer is
The order is saved, then sent on WhatsApp, where delivery and payment are confirmed with the shop.
The main journey
- Home
- Collection by category
- Product detail
- Cart
- Order saved and sent on WhatsApp
What the site does, verified in the code
Every feature below was checked in the project before publication.
- Three languages
- French, English, Wolof, with fallback to French.
- Three currencies
- FCFA, euro, dollar: prices entered per currency, no automatic conversion.
- Catalogue
- Categories (trousers, dresses, kimonos, jumpsuits, sets) and collections.
- Product page
- Gallery and options: colour, size, fabric, free note.
- Cart
- Quantities, subtotal, total; opens as a drawer on phone.
- Order
- Payment method chosen among Wave, Orange Money and Sendwave; order saved then sent on WhatsApp.
- Administration
- Login-protected area to manage products and orders.
- Information pages
- FAQ, contact, terms and conditions, legal notice, privacy policy.
Result
Live at hadeejart.store, in three languages and three currencies.